Wednesday, July 28, 2010

Weight Watchers group up with McDonalds to foster full of health dishes

The Filet-O-Fish is one of the WeightWatchers-endorsed McDonald"s meal options

Nutritionist Rosemary Stanton added the new scheme is likely to have the same effect as the introduction of the healthy Deli Choices rolls five years ago, when sales of burgers and chips saw a sharp increase.

Miss Stanton said: "It got new people in through the doors, but once they were in they bought the burgers."

However, WeightWatchers have defended the decision and insisted they have fully researched the plan to ensure the food options are as healthy as possible for their customers.

Chris Stirk, director of business for Weight Watchers Australasia, said: "We would never have partnered with them if they had not gone on a significant journey of change."

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